Diploma in Digital Marketing (Level 5)
Digital Marketing
- Our Overview
- Course Details
- Program Structure
- How To Apply
- Entry Requirements
- College Materials
Overview
Our qualifications in Digital Marketing Management were designed for the industry and are taught, assessed and verified by local and international industry experts. They are career specific and are aimed to ensure that our students graduate with the cutting-edge vibrant, entrepreneurial skills and solid competencies to satisfy the increasing demanded of the local, regional, international and multinational employers and for self-employment. The qualification level has broader coverage of knowledge and practical skills required for the vocational sector. The qualification has the potential to prepare learners for progression to an appropriate Level 6 programme in the same or related vocational area and for progression to employment in the appropriate vocational sector. Other learners may want to use this qualification to extend the specialism they studied in other MUTAS programmes.
Who is this qualification for?
Who is this qualification for? The Diploma in Digital Marketing Practice (Level 5) is an ideal qualification for individuals wanting to start a career that involves operations and/or supervision within a Marketing Sector. It is for people who need to develop their workplace skills and achieve a recognized qualification. It allows the student who already has occupational competence within their sector, but is aspiring to enter a role that involves marketing to gain the right level of occupational knowledge in marketing principles. It could be delivered as a standalone qualification or to complement a larger sector or industry specific qualification and learning programme. If you are interested in any of the following, then this could be the course for you:
- Entrepreneur
- Digital Marketing Supervisor
- Social Media Marketer Assistant
- Content Manager and Strategist Assistant
- Email Marketing Specialist Assistant
- Analysts & AI Specialists Assistant
- Virtual Reality Developers and Editors Assistant
- SEO/SEM Specialists Assistant
What makes this course special?
The Marvelous University of Technology and Applied Sciences (MUTAS ) is one of the world’s most successful and best-preferred applied (hands-on) learning brand. The Marvelous University of Technology and Applied Sciences qualifications place greater emphasis on self-employment and employer engagement and work readiness. Marvelous University of Technology and Applied Sciences (MUTAS ) is one of the world’s most successful and best-preferred applied (hands-on) learning brand. The Marvelous University of Technology and Applied Sciences qualifications place greater emphasis on self-employment and employer engagement and work readiness. The MUTAS -Namibia provides 70% practical and 30% theory teaching and learning methodologies coupled with various practical learning focused activities which fully engage our students.
The MUTAS programs in Digital Marketing are work-related qualifications for students taking their first steps into employment, or for those already in employment and seeking career development opportunities.
Why you must study with MUTAS ?
At Marvelous University of Technology and Applied Sciences (MUTAS ), we know how important it is for career ambitious people to get the right education in order to start and further develop their careers.
With today’s industry and employers demanding so much more than just a qualification to contain the effects of global competition and to attain competitive edge, here are the main six (6) reasons why you must choose to study at MUTAS :
Work Readiness
MUTAS courses will give you real hands on experience in pursuing your education. It is what is called learning by doing it or action learning. Based on a 70% practical (action learning, action research, projects, reflective thinking, critical thinking, etc.) and 30% theory teaching and learning and assessments methodologies, all the MUTAS students become work ready (prepared) during their first year of study and graduate with strong work ethics, analytical, problem solving, communication and entrepreneurial skills which are the major factors that employers are looking for in their new recruits.
Employability
MUTAS higher vocational, technical and professional courses prepare students for employment and self-employment. The MUTAS courses develop a student’s employability skills as they offer the experience of real-life practical tasks and work placements. MUTAS qualifications are generally well-regarded by employers as the courses enable students to develop useful hands-on skills in respective fields of study and in critical areas such as problem solving, time management, entrepreneurial, communication, work behavior, visionary and focus minded, team work, and project planning, execution to evaluation. The knowledge and skills you get from MUTAS programs will make you be sought after by employers locally and globally. MUTAS helps students to gain strong knowledge and skills that are essential to start and successfully run their own businesses and/or to be appreciated competent and productive employees that every employer would like to hire.
Relevant
MUTAS courses are designed and developed with the help of the employers, industrial experts, professional bodies, higher education experts and lecturers. This keeps the MUTAS curriculum to be industry driven and relevant for today and the future’s job market and self-employment. MUTAS qualifications provide students with industry-specific knowledge, skills and competencies which make graduates’ work outputs to be relevant to their employers’ missions, visions and goals.
Practical Teaching and Assessments
The MUTAS teaching and learning is based on the seven (7) major principles teaching and learning through which theory knowledge is practically applied into various practical teaching and learning methods including action learning, projects supported by verifiable tangible evidences (outcomes), critical reflective thinking, case scenarios, job placements, industrial site visits, public lectures led by industrial experts, etc.
The assessment for MUTAS courses is largely based on regular coursework and work experience, which makes them an ideal option for those who crumble under the pressure of exams.
All the MUTAS programs are assessed through objective and rigor based assignments and projects for which origination is examined through the Turnitin IT Application to ensure that each students submits his/her own true work. The outcome of these assignments must be in an implementable practical and quality standard.
Career and Education Progression
Employers value MUTAS qualifications as the courses are industry-centered and directed. In other words, unlike academic programs, the MUTAS courses give students the industry-specific knowledge and skills which makes them readily employable. This, combined with the problem solving, time management, entrepreneurial, communication, work behavior, visionary and focus minded, team work, and project planning skills they gained throughout their learning process give the MUTAS graduates a strong competitive edge to progress in senior job positions and to further pursue their postgraduate professional degrees such as Masters to Professional Doctorate Degree programs at various reputable higher education institutions/universities.
The MUTAS Diploma in Digital Marketing (Level 5) is also designed to reflect the increasing need for progression onto the high quality professional and technical education at levels 5 to 8 and beyond. These qualifications provide students with a clear career pathway so that they can be empowered to effectively and successfully progress and attain their career goals within the fastest period possible.
Reputation and Prestige
- The industry relevance, practicality, career specific and quality of the MUTAS qualification will make you to standout and visibly be seen and noticed in a cloud of many academically qualified graduates.
- As more employers expect their new employees to have relevant practical skills and competencies than costly academic knowledge, MUTAS makes your CV and profile standout.
- MUTAS is known for stringent quality standards which govern the provision of its higher vocational, technical and professional courses. MUTAS is also known for its practical, relevance and Industry driven courses.
- The above values, compounded with the work ethics, entrepreneurial and problem solving skills you will learn and practice while studying at MUTAS will grant you the respect, reputation and prestige within the industry sector you will work.
Qualification Purpose and Aims
The Level 5 Diploma in Digital Marketing Management is for students who work in, or who want to work in the digital management and professional business management sector. It gives students the opportunity to:
- To develop broad knowledge and skills within the Digital Marketing and Enterprise field, the roles and responsibility of a Marketing Manager.
- To learn about the core knowledge and skills required to work as a entrepreneur, digital marketing supervisor, social media marketer, content manager and strategist, email marketing specialist assistant, assistant analysts & AI specialists, virtual reality developers and editors assistants, SEO/SEM Specialists assistants
- To achieve a recognized level 5 technical qualification.
- To develop their own personal growth and engagement in learning.
How will I learn?
The MUTAS tutors/lecturers are equipped with various traditional teaching methods which are all used to create and develop of Vibrant, Skilled, Competent and Work-prepared Entrepreneurial Technicians, Technologists and Professionals. The teaching and learning practices involve 70% practical and 30% theory methodologies by applying a wide range of action learning techniques stipulated in the course specification.
What does the course involve?
You will study a combination of theory, applied theory and practical subjects across a broad range of units. To succeed, your effective time management and focus are both very critical. You will cover twelve (12) units. For each unit, you will do a main test, assignment and an examination in addition to an integrated project. These assessments do not include the informal tests, homework and assignments which your lecturers will require you to do in each learning outcome. To pass this applied qualification, it is critical that constantly monitor, formalize yourself with and operate alongside developments taking place within the Marketing sector by regularly visiting Marketing organization, reading news and articles related to the sector, etc.
Assessment Methods
The MUTAS programs are assessed using a combination of: a) Informal Assessments b) Formal Assessments Informal assessments are conducted by lecturers on each covered component of the unit outcome to weigh knowledge created into his/her students in order that necessary teaching practices adjustments can be made as appropriate. Formal Assessments are further classified into two parts: [1] Formal Continuous Assessments which comprise of: a) Major Test b) An Integrated Project [2] Formal Final Assessments which comprise of: a) Major Examination b) Unit Assignments
What are the Career Progression Opportunities?
Learners who have achieved the Level 5 Diploma in Digital Marketing could progress on to a Level 6 Higher Diploma in Digital Marketing that demonstrates occupational competency for the potential job roles listed below at this level. Learners can also progress onto the MUTAS the Level 6 Higher Diploma in Digital Marketing. Learners could also progress into roles such as Digital Marketing Supervisors, Social Media Marketer, Content Manager and Strategist, Email Marketing Specialist Assistant and Assistant Analysts.
What are the Articulation Opportunities?
The credit transfers from other programs offered by other institutions or other MUTAS programs will be dealt with according to MUTAS rules and regulations on Recognition of Prior Learning. Provided that an applicant has qualification accredited by NQA and verifiable through the NQF, the MUTAS rules provide for course by course credits as well as credit transfer by volume under certain conditions. Maximum credits that can be granted from none technical (hands-on) programs are 15% of the credits for a qualification. Maximum credits that can be granted from the technical (hands-on) programs of similar standards with those of MUTAS are 50% of the credits for a qualification.
What career opportunities can this lead to?
The Diploma in Digital Marketing (Level 5) is suitable for people working or planning to work in job roles such as:
- Entrepreneur
- Digital Marketing Supervisor
- Social Media Marketer
- Content Manager and Strategist Assistant
- Email Marketing Specialist Assistant
- Analysts & AI Specialists Assistant
- Virtual Reality Developers and Editors Assistant
- SEO/SEM Specialists Assistant
What are the Fees?
Our fees include:
- Application/Registration Fees
- Tuition Fees
- External Assessments (where a student wishes to do a duo, i.e. MUTAS and ACCA or CIMA assessments at the same time).
- Other Fees e.g. the usage of outsourced additional educational facilities such as library and the costs of study manuals, costs of educational and/or industrial site tours, action research practices.
For more information about our fees, please contact any of our Call Centre at any of our Campuses or the Marketing and Public Relationships Department.
Funding Opportunities
There are many funding options for the MUTAS accredited programs. Most of our students have over the past years been funded by their employers while others finance their studies on their own. Students can also apply for study loan with Namibia Students Financial Assistance Fund https://www.nasfaf.na/web/guest/students. MUTAS also provides scholarship and bursaries to students who meet requirements as stipulated in our prospectus.
Withdrawal/Cancellation
Any cancellations/withdraw or refunds are executed in accordance with the institutional policies. For more details, refer to the Students Registration Agreement and the Withdraw Policy.
The Diploma in Digital Marketing Management is a Level 5 qualification made up of thirteen (13) units, one thousand and four hundred (1,400) Guided Learning Hours (GLHs) and one hundred and forty (140) credits. It is structured to be studied over a period of one year through distance learning, part-time, full-time or blended learning. Plans are underway to offer the program through online learning.
Total Unit/Modules
The following is a compressive list of course modules you will cover in this program:
- 1DIM201 Applied Digital Marketing Techniques
- 1DIM202 Digital Visualization and Optimization Practices
- 1DIM203 Applied Social Media and Digital Marketing
- 1DIM204 Applied International Marketing
- 1DIM205 Applied Social Media and Globalization
- 1DIM206 Applied Selling and Sales Management
- 1DIM207 Applied Marketing Research
- 1STU201 Entrepreneurship and Business Development
- 1STU202 Applied Statistics for Decision Making
- 1STU203 Project Management
- 1STU204 Professional Work Etiquettes and Employability
- 1STU205 Digital Marketing Specialized Industrial Project
Work placement/experience requirements
Although there is no specific mandatory elements of work placement/experience requirement for the Diploma in Digital Marketing (Level 5), students are required to do and pass the 200 GLHs unit in Employability and Professional Work Etiquettes. They are also expected to apply theories learnt through various methods and carryout the practical learning activities as provided in the qualification specification.
Completion of Study Enrollment Form
Download and complete the Student’s Enrollment Agreement (SEA) form or obtain one from our Call Centre at any of our Campuses, print and complete it and submit it with proof of payment for the stipulated registration fees together to any of our Campuses before the stipulated application deadlines to avoid paying late application/registration fees. To be considered for approval, the completed enrollment agreement form must be accompanied by certified copies of documents as stipulated on the Student’s Enrollment Agreement (SEA) form.
Applicant must ensure that:
The enrollment agreement form is properly and fully completed and that each page is initialed and signed;
- He/she provides all the required documentations such as certified copies of qualifications, Identity Card/Pass port photos, Supporting letters from employers,
- He/she deposits registration fees into the respective Campus’ Bank Account provided on the enrollment agreement form and submits original copy of the deposit as proof before being issued with an official receipt
- He/she is issued with an official Institutional Receipt, stamped with Official Company Stamp and Signed by the Head of Call Centre for every payment made to the MUTAS .
- Please note that MUTAS does not receive cash payments, all payments must be directly into the bank account with student’s number as reference
- He/she obtains a written acknowledge letter confirming that his/her completed enrollment agreement form has been received
- He/she obtains status of his/her application for studies within 30 working days.
- If admitted, an Admission letter issued by the Admission section in the Office of the Registrar, must also be obtained through the respective Campus together with the Time Table, Syllabuses, and any other information.
What must I have to qualify?
The Certificate in Digital Marketing has been designed on the assumption that it is available, without artificial barriers which restrict access and progression, to everyone who can achieve the required standard.
However, applicants who meet any one of the following will be prioritized as they are likely to benefit more readily from the programme:
- Admission on our three (3) years Bachelor of Technology programs is based on a minimum requirement of twenty-five (25) points in grade 12 (now grade 11) in five (5) subjects with an E or better symbol in English. English shall be part of the five (5) subjects you must have completed.
- Admission on our four (4) years Bachelor of Technology programs which includes a one year Certificate (Bridging) Level 4 is based on meeting the minimum requirement of twenty (20) points in Grade 12 in five subjects with a minimum of an E or better symbol in English. English shall be part of the six (6) subjects you must have completed.
- Admission on our four (4) years Bachelor of Technology programs through Mature Age Entry is based on a minimum requirement of twenty six (26) points in Grade 10 (now grade 9) in five subjects with a minimum of E or better symbol in English, age of twenty three (23) years and above, and five (5) years, or above, of working experience in a related field.
Resources for Prospecting Students
- Qualifications Brochure
- Prospectus
- Online Application
- Application Form
Resources for Registered Students
- Students Handbook
- Institutional Calendar
- Learning and Assessments Policies
- Qualifications Specifications
- Assessments Schedules
- Recorded Lessons’ Presentations
- Virtual Classrooms
- Virtual Library
- Virtual Laboratories
- Study Manuals and Books